Google Ads Run by a $10M+ Operator
Google Ads is the highest-intent paid channel available to most businesses, which is why it is the right place for a cautious budget to start, and the wrong place to leave on autopilot. Stratezik runs Google Ads accounts for Toronto and GTA businesses with the discipline a founder learns running $10M+ in annual spend.
What you get
- Tight, high-intent campaigns that pay for clicks worth paying for.
- Conversion tracking wired through GA4 and Google Tag Manager properly, day one.
- Honest negative keyword work so you stop paying for searches that never convert.
- Match-type architecture that gives the bidder good signal without losing control.
- Monthly reporting and a quarterly strategy review that drives the next change.
What we manage
- Search campaigns. The workhorse for most service businesses.
- Performance Max. Used selectively, where data and creative justify it.
- Shopping. For e-commerce where it fits.
- Account audits. For businesses inheriting a messy or under-performing account.
Many clients pair this with Microsoft Ads, which often delivers the cheapest qualified clicks available. Both sit under our Paid Search parent service.
Proof
The founder leading our paid media work managed more than $10M in annual ad spend across consumer and B2B accounts and is a Google Search Honours Award recipient. Your budget is treated the same way: something to grow with discipline, not a button to keep pressing.
Common questions
Should I use Performance Max? Sometimes. It works when you have strong conversion data and creative variety. For lean accounts with limited data, we usually keep budget in pure Search first.
How much should I spend? It depends on your margins and lifetime value, not a universal number. We tell you, honestly, whether your budget is enough to compete in your category before you commit.
Will you manage my existing account or start fresh? Whichever wins. Often a rebuild beats a rescue. Sometimes the inherited account has structural goodness worth preserving. The audit tells us which.
Ready to run paid search like an operator?
Send us your current account or your target budget, and we will tell you, candidly, where the wins are. Email dave@stratezik.com or request a quote.